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Home Business The consumer isn’t a moron; she is your wife.

The consumer isn’t a moron; she is your wife.

Polly, August 2, 2013

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Tags : David Ogilvy

Meetings are indispensable when you don’t want to do anything.

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The leader who exercises power with honor will work from the inside out, starting with himself.

Polly

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The hardest thing about being in this business is just being able to be yourself. People act like there’s this one set of rules to follow to be a pop star and I think, ‘Well, you say I’m a pop star, so maybe that’s not true.’

The hardest thing about being in this business is just being able to be yourself. People act like there’s this one set of rules to follow to be a pop star and I think, ‘Well, you say I’m a pop star, so maybe that’s not true.’

No person will make a great business who wants to do it all himself or get all the credit.

No person will make a great business who wants to do it all himself or get all the credit.

Disgust and resolve are two of the great emotions that lead to change.

Disgust and resolve are two of the great emotions that lead to change.

We don’t have a monopoly. We have market share. There’s a difference.

We don’t have a monopoly. We have market share. There’s a difference.

If you have to forecast, forecast often.

If you have to forecast, forecast often.

Reasons come first. Answers come second.

Reasons come first. Answers come second.

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